I Have a New Fashion Love… Napapijri

August 16, 2009 Katja Presnal

I had heard of Napapijri before, but mainly ignored it for the high price tag… until I finally met with the clothing line face to face last weekend when shopping for back to school clothes for my kids. Now I am in love!

Napapijri is from Italy, even though the name comes from a Finnish word napapiiri, Artic Circle, and the clothes have Norwegian flags sewn into them. And simply said, the clothing line is something that you can imagine seeing at the Alps, worn by ski “bums” who drive Land Rovers and Lamborghinis. I love the preppy yet so casual polos, and jackets that you can see as comfortably worn at the streets of New York, or at the Rocky Mountain side. Among pretty much everything this company makes.


Style for men & women.

We only bought winter and fall time clothes, already ready. We are going to ski at Park City Mountain Resort this Christmas, and I guess I get little over excited about already stocking up with après-ski clothes for me and kids. I hate to admit this… but I even bought a coat that I’m planning on wearing for the flights.. yes, in December. I think the combination of seeing Napapijri’s clothing and the excitement of our trip just made me go a little nuts, I admit. We didn’t ski last season because my husband got injured and had a ankle surgery, so no wonder I have this ski fever already now, and I need to try not to start packing on our Park City ski trip yet. After all, it’s four months away…

Napapijri doesn’t make me just miss skiing and the mountain lodges, it makes me miss Europe. The line is so unmistakably European, and the fabrics just have that high quality, luxurious feel, that I love. Clothing that makes you feel so comfortable, fabrics so soft, and quality so good it’ll last for years (I hope, but I’ll keep you updated). The price tag – I don’t wanna look, nor I want to tell. It is ridiculously expensive, but the way these clothes make me feel, worth every penny.

I couldn’t find many pictures of their winter line yet, but here are some clothing from their summer line.


These look something my son would love!


The kids clothes are just beyond cute!

Napapijri has two stores in the United States, in New York and Miami, but you can find their clothes in some small boutiques as well, and online. The best deals I found at Sierra Trading Post, but the women’s and kids clothing is much more difficult to find online than men’s. Oh, and if you ever order online, size up, these clothes run super small.

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Katja Presnal

Katja Presnal shows how to live Nordic inspired life to the fullest and plan your dream life. Katja owns Presnal5 strategic marketing intelligence agency and wants to help marketing professionals to combine a dream career and dream life via freelance work.Katja is an award-winning marketing strategist, and a well-known speaker. Katja has lived in five different countries, and seven states in the USA. Her three children were all born in different countries within three years. When not working or jet-setting the world, Katja is at home cooking big family dinners.She has been featured in NY Times, Glamour, Redbook, Fodor's, Forbes and Woman's Day magazines among many other national and international publications and written for MTV3 and Lifetime TV networks.

Comments (2)

  1. I’m reaching out to all the Moms on my blog role to tell you about a new Momtrends feature. Every Monday I will be posting Mommy Time Monday. This is a chance for other bloggers to link up and share something they’ve done in the past week. The idea is to promote carving out “me-time” without the kids and to inspire other moms to do the same. After all, this time spent with friends or pursuing a passion/hobby keep us moms sane. I hope you’ll stop by and join in the fun.

    http://momtrends.blogspot.com/2009/08/mommy-time-monday-pilates-class.html

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